Allen Hall Public Relations
So, you just finished working on a great, successful commercial or campaign that your client is now ready to distribute globally. This should be easy as all you need to do is hire somebody to translate the language, right? Actually, the chances of this campaign having an equal success rate as the U.S. version are slim to none. There are many factors that should go into turning a campaign global...
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Working abroad seems daunting and often nearly impossible to many young people. “Logistically, this could never happen,” you think. We limit our international experience the second we’re handed a diploma because, heck! It’s too late to study abroad anyway! …Right? Totally wrong. Sure, packing your room with the intention of unpacking in another country sounds a bit intimidating. In...
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Some think event planning is the fun part of PR. Well, of course it is! However, event planning requires extreme detail-oriented and organization skills. Event planners must plan accordingly for all unexpected occurrences. For those of you just starting out in event management (or who need a refresher), below are seven tips to help you organize and execute a successful event. Guests....
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Professional athletic franchises operate with the understanding that they are responsible for benefiting not only the owners, but the paying customers as well. When a franchise begins to focus on itself and loses sight of the community, it can be very easy to anger the franchise’s publics. Professional franchises have used public relations to influence the behavior of their publics in...
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Many people and businesses are now aware of the potential value that social media tools can add to their image and business, but few seem to know how to go about it. The “what” and the “where” are fairly obvious; the “how” is trickier. Here is a hint: ENGAGE your audience. To “participate” in social media using sites such as Twitter or Facebook, but refrain from generating and...
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The best and the brightest PR, marketing, advertising, electronic media and graphic design students at the University of Oregon can be found brainstorming, collaborating and doing stellar work every day for small businesses and nonprofits.
It’s not a class or a club… it’s Allen Hall Public Relations, a professional- caliber student-run firm with nearly a decade of planning and implementing successful campaigns.
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