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	<title>Allen Hall Public Relations</title>
	<link>http://www.allenhallpr.com</link>
	<description>The Student-Run Firm at the University of Oregon</description>
	<lastBuildDate>Sat, 26 Jun 2010 18:45:17 +0000</lastBuildDate>
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		<title>Turning Your Campaigns Global: Things to Keep in Mind</title>
		<description><![CDATA[So, you just finished working on a great, successful commercial or campaign that your client is now ready to distribute globally. This should be easy as all you need to do is hire somebody to translate the language, right? Actually, the chances of this campaign having an equal success rate as the U.S. version are [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/turning-your-campaigns-global-things-to-keep-in-mind/</link>
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		<title>Communicate. Engage. Explore. Abroad.</title>
		<description><![CDATA[Working abroad seems daunting and often nearly impossible to many young people. “Logistically, this could never happen,” you think. We limit our international experience the second we’re handed a diploma because, heck! It’s too late to study abroad anyway! …Right? Totally wrong.
Sure, packing your room with the intention of unpacking in another country sounds a [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/communicate-engage-explore-abroad/</link>
			</item>
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		<title>7 Friendly Reminders for Successful Event Management</title>
		<description><![CDATA[Some think event planning is the fun part of PR.  Well, of course it is!  However, event planning requires extreme detail-oriented and organization skills.  Event planners must plan accordingly for all unexpected occurrences.  For those of you just starting out in event management (or who need a refresher), below are seven tips to help you [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/7-friendly-reminders-for-successful-event-management/</link>
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		<title>Sports and Public Relations</title>
		<description><![CDATA[Professional athletic franchises operate with the understanding that they are responsible for benefiting not only the owners, but the paying customers as well. When a franchise begins to focus on itself and loses sight of the community, it can be very easy to anger the franchise&#8217;s publics.
Professional franchises have used public relations to influence the [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/sports-and-public-relations/</link>
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		<title>Key to Achieving Measurable Results from Social Media: ENGAGE</title>
		<description><![CDATA[Many people and businesses are now aware of the potential value that social media tools can add to their image and business, but few seem to know how to go about it. The “what” and the “where” are fairly obvious; the “how” is trickier.  Here is a hint: ENGAGE your audience.  To “participate” in social [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/key-to-achieving-measurable-results-from-social-media-engage/</link>
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		<title>Congrats to New AHPR Management!</title>
		<description><![CDATA[Hello AHPR!
I want to be the first to extend my congratulations to the 2010-2011 Allen Hall Public Relations management team.
Year after year I&#8217;m impressed by the caliber of students that step up to the often difficult, but nearly always rewarding, challenge of managing and leading their peers throughout the year. This year is no different.
When [...]]]></description>
		<link>http://www.allenhallpr.com/2010/05/congrats-to-new-ahpr-management/</link>
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		<title>Professional Development: How to use your personal social media accounts to market yourself towards future employers.</title>
		<description><![CDATA[In today’s job market, setting yourself apart from the crowd is a key factor to landing the job you want. One way to do that is by tailoring your personal Twitter account to represent you in the best way possible to future employers.

Picture:      The default bird picture is a dead [...]]]></description>
		<link>http://www.allenhallpr.com/2010/04/professional-development-how-to-use-your-personal-social-media-accounts-to-market-yourself-towards-future-employers/</link>
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		<title>Twitter’s Pareto Principle</title>
		<description><![CDATA[Do you still need proof that Twitter is a major part of our society?  When you type, “What is” into Google Search, “What is Twitter” is the sixth highest. According to Google Search, this places society’s curiosity with Twitter just below love, and just slightly above Lady Gaga’s real name.  In all seriousness, the lingering question [...]]]></description>
		<link>http://www.allenhallpr.com/2010/04/twitter%e2%80%99s-pareto-principle/</link>
			</item>
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		<title>The Art of the Press Release</title>
		<description><![CDATA[As a public relations student at the University of Oregon I have had the honor of learning many PR techniques and writing skills from one of the best journalism schools in the country. However, I have found that when writing and distributing press releases I can always use a little help. I recently received an [...]]]></description>
		<link>http://www.allenhallpr.com/2010/04/the-art-of-the-press-release/</link>
			</item>
	<item>
		<title>When an Employer Calls…</title>
		<description><![CDATA[Anxious. Concerned. Annoyed. “Hey guys, I think I see a parking space!” “Where!? Where!?” “Over there… Ugh, motorcycle.”  Thirty minutes later, still no parking spot is to be found.
Ring ring. Frantically, I begin searching my bottomless pit of a purse. Ring ring. “A SPOT!!! AN ACTUAL PARKING SPOT!!!” – “Hello, this is Lauren Switzer.” – [...]]]></description>
		<link>http://www.allenhallpr.com/2010/04/when-an-employer-calls%e2%80%a6/</link>
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